Paid Advertising

Performance Marketing & Smart Bidding

Scale Google & Meta ads profitably using AI smart bidding, creative testing and feed optimization.

⏲ 8 Weeks ⚡ Advanced ★ 4.9 rating 👥 2200+ students

About This Course

Deep-dive into Google Ads Performance Max, Meta Advantage+, AI creative generation at scale, feed-based campaigns, incrementality testing and budget allocation models.

Curriculum

  1. Module 1: Paid media economics
  2. Module 2: Google Ads + PMax mastery
  3. Module 3: Meta Advantage+ & CAPI
  4. Module 4: AI creative production at scale
  5. Module 5: Smart bidding strategies
  6. Module 6: Landing page CRO with AI
  7. Module 7: Incrementality & testing
  8. Module 8: Scale plan capstone

What You'll Get

  • Lifetime access to recordings & tool labs
  • 3 real-client capstone projects
  • 1:1 mentor sessions & community access
  • Verifiable certificate + placement support

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